DJ Sabu spins Armageddon when his overactive libido leads him into teenage pregnancy. His mythic quest for two thousand boys ends with Happy, a paranoid UFO-ologist to whom aliens promise to appear (as his love child). Spanky is an evil hairdresser trying to foil Sabu's mission at every turn. He is the self-proclaimed "biggest bitch in the world". The action unfolds at a series of raves on old Garbage Hill in a strange place we call Winnipeg.

Hey, Happy! depicts an optimistic vision of the apocalypse. Director Noam Gonick says that tens of millions of religious fundamentalists can't be wrong, "There must be a connection between biblical 'end-times' and fags." The sexual libertine as progenitor and the creative potential of boy-boy sex are ideas Noam Gonick likes.

Noam Gonick has been named "a Hebrew pornographer of the most dangerous kind". Hey, Happy! is his first feature film.